Forse cercavi: Pubblicità AXA Insieme Per Proteggerci trasmesso da aprile 2020?
Vede protagonista la campionessa di tennis Serena Williams il nuovo spot di Axa Assicurazioni on air da marzo 2019, una campagna battezzata “Know you can“, parole che dice anche la famosa tennista.
Vai direttamente al titolo della canzone
“Credere in se stessi è il motore di ogni percorso” è il motto della pubblicità, che inizia con “Serena Williams, serving for the match“, ma qual è il titolo della coinvolgente canzone, nella quale sentiamo anche diversi bambini? Come si chiama il cantante, anzi… rapper? Ve lo dico appena dopo i video: il primo è la versione internazionale mentre il secondo quello in italiano.
I Can (qui il testo e l’audio) ed è un singolo del rapper statunitense Nas, secondo estratto dal sesto album in studio “God’s Son” pubblicato il 13 dicembre 2002.
Scritto dal rapper con la collaborazione di Roy C & Salaam Remi, che ha anche curato la produzione, il solare brano invita i più giovani a evitare la strada ed a studiare per diventare qualcuno. La canzone fa uso di sample di “Per Elisa” di Ludwig van Beethoven e di Impeach the President di The Honey Drippers (per la ritmica).
Audio: Spotify – Deezer – Youtube – Video Ufficiale
[Hook: Children’s Choir]
I know I can
Be what I wanna be
If I work hard at it
I’ll be where I wanna be
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
[Verse 1]
Be, b-boys and girls, listen up
You can be anything in the world, in God we trust
An architect, doctor, maybe an actress
But nothing comes easy, it takes much practice
Like, I met a woman who’s becoming a star
She was very beautiful, leaving people in awe
Singing songs, Lena Horne, but the younger version
Hung with the wrong person, got her strung on that heroin
Cocaine, sniffing up drugs, all in her nose
Could’ve died, so young, now looks ugly and old
No fun ‘cause when she reaches for hugs, people hold their breath
‘Cause she smells of corrosion and death
Watch the company you keep and the crowd you bring
‘Cause they came to do drugs and you came to sing
So if you gonna be the best, I’ma tell you how
Put your hands in the air, and take the vow
[Chorus]
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
[Verse 2]
Be, b-boys and girls, listen again
This is for grown-looking girls who’s only 10
The ones who watch videos and do what they see
As cute as can be, up in the club with fake ID
Careful, ‘fore you meet a man with HIV
You can host the TV like Oprah Winfrey
Whatever you decide, be careful, some men be
Rapists, so act your age, don’t pretend to be
Older than you are, give yourself time to grow
You thinking he can give you wealth, but so
Young boys, you can use a lot of help, you know
You thinking life’s all about smoking weed and ice
You don’t wanna be my age and can’t read and write
Begging different women for a place to sleep at night
Smart boys turn to men and do whatever they wish
If you believe you can achieve, then say it like this
[Chorus]
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
Now, go…
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
[Verse 3]
Be, be-fore we came to this country
We were kings and queens, never porch monkeys
There was empires in Africa called Kush
Timbuktu, where every race came to get books
To learn from black teachers who taught Greeks and Romans
Asian Arabs and gave them gold, when
Gold was converted to money it all changed
Money then became empowerment for Europeans
The Persian military invaded
They heard about the gold, the teachings, and everything sacred
Africa was almost robbed naked
Slavery was money, so they began making slave ships
Egypt was the place that Alexander the Great went
He was so shocked at the mountains with black faces
Shot up they nose to impose what basically
Still goes on today, you see?
If the truth is told, the youth can grow
They learn to survive until they gain control
Nobody says you have to be gangstas, hoes
Read more, learn more, change the globe
Ghetto children, do your thing
Hold your head up, little man, you’re a king
Young Princess when you get your wedding ring
Your man is saying “She’s my Queen”
[Chorus]
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
I know I can (I know I can!)
Be what I wanna be (be what I wanna be!)
If I work hard at it (If I work hard it!)
I’ll be where I wanna be (I’ll be where I wanna be!)
[Outro]
Save the music, y’all
Save the music, y’all
Save the music, y’all
Save the music, y’all
Save the music
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